http://www.bbc.co.uk/news/uk-wales-30023124
It's important to set up a privacy zone in your settings so that it doesn't show your house on your rides. Instructions on how to do this can be found in the following link.
https://strava.zendesk.com/entries/20944416-Privacy-Settings
You can set up more than one privacy zone if it is still obvious where you live, just use another postcode from a street a few hundred metres away as well.
For the really paranoid you may want to not give your full name as this can be searched using such sites as 192.com. It's alarmingly easy to find your address from your name.
Strava even tells the thief what bikes we have.

